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Article :: The Importance of the New Googlebot

 
Author: informit.com
Category: Software Development
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We have always advised search marketers to limit the use of JavaScript. Why? If content or other assets are hidden within JavaScript or other kinds of scripts, the crawler couldn?t unlock their hidden secrets. Google recently announced that its crawler can ?see? inside JavaScript and AJAX code. How does search marketing change in the wake of this announcement? Web specialist and self-proclaimed IBMer James Mathewson (author of <a Relevance, and Search: Targeting Web Audiences with Relevant Content</a>) has some ideas.

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